Give a thought to duplication when outlining your web strategy

Internet marketers pursue different techniques both on and off of their websites in order to rank their pages high in terms of SEO. Deleting Facebook comments or manipulating your reviews will only make life worse. Your competitors may be investing more in their own SEO campaigns, outperforming you in the …

more ...

If reporting is so terrible, why don't statistics show this?

These objectives form the basis for developing communications budgets and selecting IMC components for actual marketing campaigns. A good rule of thumb is; do NOT expect to rank high in Google with content found on other, more trusted sites, and don't expect to rank at all if all you are …

more ...